Check out my work

OVER THE YEARS, I'VE WORKED WITH MULTIPLE STARTUPS AND INTERNATIONAL BRANDS ON A VARIETY OF CREATIVE PROJECTS.

1. 3X HIGHER CONVERSIONS WITH
META PERFORMANCE ADS - LEAP SCHOLAR

I wrote winning Meta Ad Scripts for Leap(now a Unicorn startup) with million dollar marketing budget. Here I firsthand experienced the power of words - where a slight change in a phrase(in the first 3seconds of Ad) led to ~40% higher conversions.

2. 2K to 87K+ NICHE FOLLOWERS ON
INSTAGRAM - APPRECIATE

I helped grow Instagram account of an emerging FinTech startup Appreciate. Took the follower count from 2k to 87k+ niche followers in a span of less than 1year. Produced a mix of LiveAction & MotionGraphic videos for IG, along with data-driven statics for financially-inclined Audience.

LIVE-ACTION

MOTION-GRAPHIC

STATICS

CAROUSEL

3. STORY-SELLING EMAILS - ANNUITIES NOW

I wrote a series of story-driven emails for multiple Financial Advisors in the US. These emails were designed to form an instant emotional-connection with the audience (before selling anything). I interviewed each Financial Advisor myself and wrote their stories as an Email-Series across 4 themes: Authority, Trust, Likeability, and Intrigue.